ADIDAS
MIDDLE EAST NORTH AFRICA
Adidas Supernova Activation: Comfort Redefined in Every Step
Altavia ODG Redefines Comfort and Innovation with Immersive Retail Design
Altavia ODG proudly partnered with Adidas to launch the Supernova Activation, an immersive in-store experience that redefined comfort and innovation. This activation was rolled out across flagship stores in the UAE and Saudi Arabia, showcasing the advanced technology behind the Supernova shoe.
With features like superfoam cushioning, superstable support rods, and a super supportive heel fit, the Supernova shoe delivers unmatched comfort for every step. The dynamic in-store activation brought this to life, emphasizing the joy of movement and Adidas’ commitment to innovation.
Seamlessly executed by Altavia Middle East, the project highlighted our expertise in creating engaging retail experiences. From concept creation to flawless execution, Altavia ODG ensured the activation not only captured attention but also enhanced the customer journey. This collaboration further reflects our commitment to designing experiences worth sharing.
